{"id":310545,"date":"2026-10-23T20:37:36","date_gmt":"2026-10-23T18:37:36","guid":{"rendered":"https:\/\/startit.rs\/poslovi\/seo-specialist-solflare\/"},"modified":"2026-10-23T20:37:36","modified_gmt":"2026-10-23T18:37:36","slug":"seo-specialist-solflare","status":"publish","type":"post","link":"https:\/\/startit.rs\/poslovi\/seo-specialist-solflare\/","title":{"rendered":"SEO Specialist"},"content":{"rendered":"<h2>About us<\/h2>\n<p>Solflare is one of the fastest-growing crypto wallets in the world. With around 4 million monthly active users and over $20 billion in digital assets secured through our platform, we\u2019re building a powerful gateway to Web3. Founded in 2021, Solflare now has a team of nearly 150 people, with offices in Zagreb, Belgrade, and Novi Sad, plus remote teams across the globe. Our vision is simple but bold: a world where everyone uses a Web3 wallet and has full control over their assets &#8211; achieving true financial independence.<\/p>\n<h2>Our culture<\/h2>\n<p>At Solflare, we\u2019re on a mission to empower people to truly own and thrive &#8211; starting with our own team. We take on bold challenges with curiosity, grit, and a deep sense of accountability. Here, progress means learning fast, solving smart, and showing up for each other without ego. You\u2019ll join a team where we question the status quo, celebrate shared wins, and never settle for \u201cjust good enough.\u201d If you\u2019re excited by growth &#8211; yours, ours, and society\u2019s &#8211; you\u2019ll feel right at home.<\/p>\n<h2>The role<\/h2>\n<p>We&#8217;re looking for a Senior SEO Specialist to own and advance Solflare&#8217;s organic search strategy across traditional search engines and AI-powered discovery platforms.<\/p>\n<p>We already have a solid SEO foundation in place. Your role won&#8217;t be to start from scratch, but to build on what&#8217;s working, identify untapped opportunities, and take our organic visibility to the next level.<\/p>\n<p>You&#8217;ll work on a large-scale website with potentially millions of indexed or indexable pages, where technical SEO, content strategy, and smart prioritization can have a significant impact.<\/p>\n<p>This is a hands-on, high-ownership role for someone who enjoys both strategic thinking and getting things done. You&#8217;ll collaborate directly with experienced colleagues across Marketing, Product, and Engineering, with the autonomy to shape how we approach organic growth.<\/p>\n<h2>Core responsibilities:<\/h2>\n<ul>\n<li><strong>Own and evolve our SEO strategy&#xa0;<\/strong>&#8211; Build on our existing foundation, identify growth opportunities, and translate them into a clear, actionable roadmap.<\/li>\n<li><strong>Drive organic search performance&#xa0;<\/strong>&#8211; Improve rankings, qualified organic traffic, and visibility for Solflare and its products across global markets.<\/li>\n<li><strong>Lead technical SEO initiatives&#xa0;<\/strong>&#8211; Identify and prioritize opportunities related to crawling, indexing, site architecture, internal linking, and performance across a large-scale website.<\/li>\n<li><strong>Optimize for traditional and AI-powered search&#xa0;<\/strong>&#8211; Develop approaches to improve Solflare&#8217;s visibility in Google, AI Overviews, ChatGPT, Perplexity, and other emerging discovery platforms.<\/li>\n<li><strong>Shape our content SEO strategy<\/strong>&#xa0;- Work with content creators and other stakeholders to ensure landing pages, product pages, and editorial content are built around search intent and measurable organic growth opportunities.<\/li>\n<li><strong>Strengthen off-page SEO&#xa0;<\/strong>&#8211; Identify and execute opportunities to improve domain authority, backlink quality, and competitive positioning.<\/li>\n<li><strong>Improve product discoverability&#xa0;<\/strong>&#8211; Support organic visibility for Solflare&#8217;s browser extension and other relevant product discovery channels.<\/li>\n<li><strong>Measure what matters&#xa0;<\/strong>&#8211; Monitor performance, turn data into actionable insights, and continuously refine priorities based on impact.<\/li>\n<li><strong>Collaborate across teams&#xa0;<\/strong>&#8211; Partner with Marketing, Product, and Engineering to turn SEO opportunities into implemented improvements.<\/li>\n<\/ul>\n<h2>Requirements:<\/h2>\n<ul>\n<li><strong>5+ years of hands-on SEO experience<\/strong>, with a track record of delivering measurable organic growth in competitive markets.<\/li>\n<li>Experience owning or significantly contributing to SEO strategy, from identifying opportunities to executing and measuring results.<\/li>\n<li>Strong understanding of technical SEO, including crawling, indexing, site architecture, internal linking, and large-scale website optimization.<\/li>\n<li>Solid experience with on-page SEO, content optimization, off-page SEO, and link-building strategies.<\/li>\n<li>Proficiency with tools such as Ahrefs, Google Search Console, and other SEO analytics and auditing platforms.<\/li>\n<li>Familiarity with AI search optimization (AEO) and an interest in how search behavior and discovery are evolving.<\/li>\n<li>A data-driven approach, with the ability to prioritize initiatives based on potential business impact.<\/li>\n<li>Ability to work independently, challenge assumptions, and collaborate effectively.<\/li>\n<li>Strong communication skills and professional proficiency in English.<\/li>\n<\/ul>\n<h2>Nice to Have:<\/h2>\n<ul>\n<li>Experience in crypto, Web3, fintech, or another highly competitive digital industry.<\/li>\n<li>Experience optimizing websites with a large number of dynamically generated pages.<\/li>\n<li>Experience with international or multilingual SEO.<\/li>\n<li>Knowledge of app store optimization (ASO) or Chrome Web Store discoverability.<\/li>\n<\/ul>\n<h2>Personality traits we value:<\/h2>\n<ul>\n<li>Problem-solvers: You see roadblocks as opportunities and don\u2019t wait around for someone else to fix things.<\/li>\n<li>Self-starters: You take initiative, follow through, and deliver with pride, no excuses, no shortcuts.<\/li>\n<li>Team players: You thrive in a \u201cwe, not me\u201d culture, lifting others up while sharing the load.<\/li>\n<li>Adaptable minds: You embrace change, question how things are done, and constantly look for better ways.<\/li>\n<li>Ownership mindset: You own your work end-to-end, communicate openly, and learn from every challenge.<\/li>\n<\/ul>\n<h2>Why Solflare?<\/h2>\n<ul>\n<li>Make an impact: Your work will directly shape how people interact with and understand crypto wallets, empowering users around the globe.<\/li>\n<li>Work with the best: Collaborate with a talented, driven team across design, engineering, and product to build innovative, user-first experiences.<\/li>\n<li>Flexibility: Remote or office &#8211; up to you. Enjoy a flexible work environment based on trust that supports your well-being and fosters creativity, as well as flexible work time &#8211; work when you are most productive, with no micromanagement<\/li>\n<li>Perks &amp; benefits: individual education budget, cool team buildings, private health insurance, to name a few<\/li>\n<li>Learn about crypto: No crypto experience? No problem! You\u2019ll be part of a team that will teach you the ropes and help you grow into an expert.<\/li>\n<\/ul>\n<p>Join us at Solflare and be part of something bigger than yourself. We\u2019re not just reacting to trends; we\u2019re building the future. If you\u2019re ready to push boundaries, challenge assumptions, and make an impact, we want to hear from you.<\/p>\n<p>Apply now and help us shape the future of decentralized finance.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>About us Solflare is one of the fastest-growing crypto wallets in the world. With around 4 million monthly active users and over $20 billion in digital assets secured through our platform, we\u2019re building a powerful gateway to Web3. Founded in 2021, Solflare now has a team of nearly 150 people, with offices in Zagreb, Belgrade,<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[4095,3523,2659,3866,4061,1298,3521,4064],"class_list":["post-310545","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-aeo","tag-ahrefs","tag-content","tag-google-search-console","tag-growth","tag-seo-2","tag-technical-seo","tag-web3"],"acf":[],"_links":{"self":[{"href":"https:\/\/startit.rs\/poslovi\/wp-json\/wp\/v2\/posts\/310545","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/startit.rs\/poslovi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/startit.rs\/poslovi\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/startit.rs\/poslovi\/wp-json\/wp\/v2\/comments?post=310545"}],"version-history":[{"count":0,"href":"https:\/\/startit.rs\/poslovi\/wp-json\/wp\/v2\/posts\/310545\/revisions"}],"wp:attachment":[{"href":"https:\/\/startit.rs\/poslovi\/wp-json\/wp\/v2\/media?parent=310545"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/startit.rs\/poslovi\/wp-json\/wp\/v2\/categories?post=310545"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/startit.rs\/poslovi\/wp-json\/wp\/v2\/tags?post=310545"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}