Ljubljanski Juicy Marbles uzeo 4,5 miliona $ za razvoj mesa na bazi biljaka

Ljubljanski Juicy Marbles uzeo 4,5 miliona $ za razvoj mesa na bazi biljaka

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Ljubljana-based Juicy Marbles has raised $4.5 million in a seed funding round. The foodtech startup has developed a method of creating a thick, juicy, and marbled (see where the name comes from?) plant-based whole cut meat alternative. The funding will be used to herd the company’s plant-based filet mignon product to market.

What’s a ‘whole cut’ you might ask? Well, I did the same and discovered that the vast majority of plant-based meat alternatives are ground “meat”, i.e. sausages and mince. Where the Juicy Marbles team has lost its marbles is in the fact that their proprietary method is so authentic, they’ve gone and created a plant-based filet mignon, often considered the prized cut from the butcher’s block.

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